Services
Corporate Video
Where Vision and Inspiration Become an Action
For over 10 years we have been successfully helping companies to share their stories and vision.
Because of significant technological improvements, we notice how video is becoming a more accessible and popular tool to share your message quickly and effectively.
Understanding different video content types is essential to successfully navigate the world of media marketing. When you get the basics right, you’ll be better equipped to articulate your needs, develop a strategy to meet your business goals and choose the most appropriate options when considering videography services.
There are different forms of corporate videos, each type is tailored to the specific objective. Below are some most common examples.
Disclaimer: This video is provided for demonstration purposes only and is not intended to be copied or replicated without proper authorization.
Brand Awareness / Editorial Videos
Typical short social media videos that target your core audience and maintain your brand awareness.
These videos usually do not exceed 60 seconds. They are also the most popular and dynamic segment of corporate videos.
- Video Press Release
- New Product Introduction
- Social Media Reels / pre-roll ads
- Behind-the-Scenes videos
- Customer Testimonials
Testimonials / Interviews
Type of videos that develop an emotional and personal connection to the audience significantly empowering your message.
Usually becomes a valuable add-on to any other type of video.
- Customer and Employee Testimonials
- SME Interviews
- Executive Interviews
- Panel Discussions
- Focus Groups
Service / Product Presentations
Presentation videos by which businesses can effectively communicate their value proposition, build brand awareness, and drive customer engagement and conversions.
They target the company's client base engaging them to learn more.
- Commercials
- Demo Videos
- Case Study Videos
- Tutorials
- Comparison Videos
- Independent Expert Testimonials
Corporate Events
Event videos are essential for capturing and showcasing significant gatherings, meetings, conferences, and celebrations within a company or organization.
These videos serve various purposes, including documenting important moments, promoting corporate culture.
- Event Highlights Reel
- Speeches and Presentations
- Panel Discussions and Workshops
- Company Milestones and Awards Ceremonies
- Virtual Events and Webinars
- Internal Communications
Onboarding & Training Videos
These videos are essential tools for organizations to educate and familiarize new hires or customers with company policies, products, services, and procedures.
These videos help streamline onboarding process, ensure consistency in training delivery, and enhance learning experience.
- Welcome / Introduction Videos
- Company Policies and Compliance Training
- Product or Service Overview
- Visual-Based Training Videos
- Customer Support Videos
- Soft Skills and Professional Development Training
POC / Engineering videos
These are short process videos or visualizations of concepts that help R&D and engineering teams bring their ideas to light, share ideas, or find adequate support for realization.
Internal and confidential videos that target specific stakeholders.
- Prototype Demonstrations
- Technical Walkthroughs
- Use Case Scenarios
- Performance Testing
- Comparative Analysis
- User Experience (UX) Demonstrations
Video Marketing Statistics*
91% of businesses use video as a marketing tool – maintaining an all-time high.
91% of people have watched an explainer video to learn more about a product or service.
90% of marketers say video marketing has given them a good ROI.
* - "Video Marketing Statistics 2024" - wyzowl.com